Study Shows American Adults Are Consuming Cannabis and Hemp Products to Replace Prescriptions
Written by: Susie Peterson – Daily Marijuana Observer
Last week, Radius Global Market Researchreleased the results of its inaugural Cannabis and Hemp Trends Report.
The study surveyed more than 2,000 adults 18+ nationwide and found that between 2018 and 2019 thus far, there has been a significant increase in cannabis and hemp product usage and interest in the United States predominantly to replace prescription medications.
“In December 2018, Hemp was legalized under the farm bill,” said Jill Gress, Vice President of Radius Global Market Research. “As a research firm that tries to stay abreast of the most cutting- edge topics, we were interested in starting this trend report analyzing findings, as the industry is beginning to rapidly expand and product usage is increasing quickly. We came across very interesting findings, especially amongst demographics and social structures we were not expecting.”
The overarching finding in the report shows that American adults are increasingly consuming cannabis and hemp products for medical reasons. For example:
Beyond medical reasons, there were interesting themes that contradicted what the stereotypical status quo, in relation to brands, marital status, and income.
Research is continuing to commence. Just last month Harvard and MIT alumnus Charles Broderick donated $9M to his alma mater’ for marijuana research, specifically to determine the cognitive and psychological effects. Both institutions describe the donation as the largest private funding of marijuana research.
“Cannabis and hemp usage is increasing with more legalization across the country, but with a billion dollar business on the cusp of exploding into mainstream products, adults are unsure of terminology and lack education. While they are more likely to consider trying, they do want more information and this will need to come from the industry itself,” added Gress.